Ulta Beauty | Makeup, Skin Care, Fragrance, Hair Care & Beauty Products
Shop top beauty brands & new arrivals at Ulta Beauty. Join Ulta Beauty Rewards. Free store pickup & curbside available.
Total Visits
Avg. Visit Duration
Pages per Visit
Bounce Rate
Registration Date
| Month | Traffic |
|---|---|
| 2025-01 | 37K |
| 2025-02 | 32K |
| 2025-03 | 44K |
| 2025-04 | 35K |
| Source | Traffic Share |
|---|---|
| direct | 61.16% |
| search | 29.02% |
| referrals | 6.31% |
| social | 2.39% |
| paid referrals | 0.95% |
| 0.17% |
| Region | Percentage |
|---|---|
| United States | 95.84% |
| Canada | 0.67% |
| United Kingdom | 0.28% |
| Australia | 0.17% |
| MX | 0.16% |
| Keyword | Traffic | Volume | CPC |
|---|---|---|---|
| ulta | 305,220 | 3,052,200 | $0.85 |
| ulta beauty | 83,211 | 832,110 | $0.93 |
| ulta careers | 3,162 | 31,620 | $0.61 |
| ulta coupon code | 2,776 | 27,760 | $0.66 |
| ulta birthday gift | 3,054 | 30,540 | $1.46 |