Premier Inn hotels | Book direct
From booking to bed, we’re here to help you rest easy. Whether it’s our choice of rooms across 800+ hotels, beds you won’t want to leave, our super tasty food, flexible rates that have you covered whatever the weather or our friendly team members who genuinely care about you, these are just some of the reasons we’re one of the most-loved hotels in the UK and beyond
Total Visits
Avg. Visit Duration
Pages per Visit
Bounce Rate
Registration Date
| Month | Traffic |
|---|---|
| 2025-01 | 8K |
| 2025-02 | 7K |
| 2025-03 | 8K |
| 2025-04 | 7K |
| Source | Traffic Share |
|---|---|
| search | 62.46% |
| direct | 28.74% |
| referrals | 7.85% |
| paid referrals | 0.59% |
| social | 0.26% |
| 0.10% |
| Region | Percentage |
|---|---|
| United Kingdom | 77.87% |
| Germany | 5.28% |
| United States | 4.17% |
| IE | 1.46% |
| FR | 0.85% |
| Keyword | Traffic | Volume | CPC |
|---|---|---|---|
| premier inn | 55,864 | 558,640 | $1.27 |
| premier inn london | 7,881 | 78,810 | $1.27 |
| premierinn | 1,832 | 18,320 | $1.28 |
| premier inn edinburgh | 2,841 | 28,410 | $1.13 |
| premier inn dublin | 1,409 | 14,090 | $1.55 |