Traffic

www.nngroup.com

Nielsen Norman Group: UX Training, Consulting, & Research

Global Rank: #65,962

A leader in the user experience field, NN/g conducts groundbreaking research, trains and certifies UX practitioners, and provides UX consulting to clients.

Total Visits

943K

Avg. Visit Duration

1:28

Pages per Visit

1.78

Bounce Rate

64.27%

Registration Date

1998-08-07
Visit Trends
Recent website traffic trends over time
MonthTraffic
2025-01892.471
2025-02985.285
2025-031K
2025-04943.156
Traffic Sources
Main traffic sources for this website
SourceTraffic Share
search52.10%
direct37.74%
referrals7.93%
social1.90%
paid referrals0.25%
mail0.08%
Region Distribution
Geographic distribution of website visitors
RegionPercentage
United States28.37%
United Kingdom8.02%
India5.70%
Australia3.55%
Canada3.35%
Top Keywords
Main keywords driving traffic to this website
KeywordTrafficVolumeCPC
nielsen norman group1,56715,670$0.47
nngroup1,09810,980$0.26
service blueprint1,58515,850$8.14
empathy map4,39043,900$1.59
heuristic evaluation1,45414,540$2.36