Official Site of the National Hockey League | NHL.com
The official National Hockey League website including news, rosters, stats, schedules, teams, and video.
Total Visits
Avg. Visit Duration
Pages per Visit
Bounce Rate
Registration Date
| Month | Traffic |
|---|---|
| 2025-01 | 50K |
| 2025-02 | 50K |
| 2025-03 | 62K |
| 2025-04 | 78K |
| Source | Traffic Share |
|---|---|
| direct | 61.19% |
| search | 35.53% |
| referrals | 2.50% |
| social | 0.70% |
| paid referrals | 0.07% |
| 0.01% |
| Region | Percentage |
|---|---|
| Canada | 48.88% |
| United States | 36.42% |
| FI | 2.08% |
| Germany | 1.85% |
| RU | 1.60% |
| Keyword | Traffic | Volume | CPC |
|---|---|---|---|
| nhl | 1,206,972 | 12,069,720 | $0.90 |
| nhl standings | 237,432 | 2,374,320 | $0.16 |
| nhl playoffs | 60,288 | 602,880 | $1.59 |
| nhl playoff bracket | 13,975 | 139,750 | $1.35 |
| nhl bracket challenge | 2,933 | 29,330 | $2.53 |