Traffic

www.bluecrossma.org

MyBlue Healthcare Insurance Plan | Blue Cross Blue Shield of Massachusetts

Global Rank: #168,153

blue cross blue shield of massachusetts brings health insurance plans, medical claims, insurance coverage, benefits and telehealth via myblue web & app

Total Visits

281K

Avg. Visit Duration

1:44

Pages per Visit

1.88

Bounce Rate

67.29%

Registration Date

2004-03-24
Visit Trends
Recent website traffic trends over time
MonthTraffic
2025-02344.835
2025-03356.395
2025-04308.847
2025-05280.841
Traffic Sources
Main traffic sources for this website
SourceTraffic Share
search46.88%
direct38.82%
referrals13.66%
social0.32%
paid referrals0.27%
mail0.05%
Region Distribution
Geographic distribution of website visitors
RegionPercentage
United States98.49%
India0.40%
Canada0.31%
United Kingdom0.26%
Germany0.22%
Top Keywords
Main keywords driving traffic to this website
KeywordTrafficVolumeCPC
bcbsma2,20722,070$1.64
blue cross blue shield45,064450,640$3.90
bcbs ma1,40214,020$1.51
bluecross blueshield12,723127,230$3.90