the all-in-one people platform for payroll, benefits, hr
gusto’s people platform helps businesses like yours onboard, pay, insure, and support your hardworking team. payroll, benefits, and more.
Total Visits
Avg. Visit Duration
Pages per Visit
Bounce Rate
Registration Date
| Month | Traffic |
|---|---|
| 2025-01 | 10K |
| 2025-02 | 9K |
| 2025-03 | 9K |
| 2025-04 | 9K |
| Source | Traffic Share |
|---|---|
| direct | 70.73% |
| search | 21.97% |
| referrals | 5.91% |
| social | 1.10% |
| 0.16% | |
| paid referrals | 0.13% |
| Keyword | Traffic | Volume | CPC |
|---|---|---|---|
| gusto | 56,500 | 565,000 | $5.82 |
| gusto login | 12,036 | 120,360 | $0.34 |
| gusto payroll | 2,199 | 21,990 | $48.78 |
| gusto payroll login | 935 | 9,350 | $1.39 |
| gusto careers | 938 | 9,380 | $1.04 |