Home - Drive - The official way to drive. Drive has everything you need to prepare for your learner, restricted and full licence tests.
Drive has everything you need to get ready for your learner, restricted and full licence tests.
Total Visits
Avg. Visit Duration
Pages per Visit
Bounce Rate
Registration Date
| Month | Traffic |
|---|---|
| 2025-02 | 187.087 |
| 2025-03 | 163.365 |
| 2025-04 | 134.619 |
| Source | Traffic Share |
|---|---|
| search | 49.93% |
| direct | 47.48% |
| referrals | 2.00% |
| social | 0.47% |
| paid referrals | 0.10% |
| 0.02% |
| Region | Percentage |
|---|---|
| NZ | 88.72% |
| Australia | 2.41% |
| United States | 2.37% |
| United Kingdom | 1.21% |
| Germany | 1.20% |
| Keyword | Traffic | Volume | CPC |
|---|---|---|---|
| drive | 893,766 | 8,937,660 | $1.29 |
| drive.govt | 133 | 1,330 | $0.00 |
| nz road code | 300 | 3,000 | $0.28 |
| road code nz | 137 | 1,370 | $0.33 |
| learners practice test | 573 | 5,730 | $0.33 |